Senior Executive, Business Development-Market Development (Analytics)


  • Deploy leading analytics techniques for profiling and segmentation of customers to support business initiatives and forecasting
  • Identify insights to drive consumer behaviour from appropriate consumer segments through mid-to-long term strategies
  • Provide support for data and program analysis, and prepare presentations of the findings
  • Collaborate with external agencies and internal stakeholders for forward planning of new initiatives
  • Monitor direction on strategic business development and regional competitor activity, and recommend appropriate marketing initiatives


  • Degree / Diploma in Business, or Statistics / Business Analytics preferred
  • Minimum two to five years of experience in business or marketing fields, experience or exposure to customer response, lifecycle or behavioural analytics will be beneficial
  • Strong analytical skills with experience in the use of SAS or other analytics software
  • Highly driven and self-motivated team player with good project and stakeholder management skills

Salary Grade: E1

Posting Date: 9 May 2018

Closing Date: 8 June 2018

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